
Eva Mermingi is a Technical SEO Consultant and Co-Founder of Athens SEO, Greece’s first international SEO conference. Known for her technical precision, AI experiments and human-first approach to search, Eva is quickly becoming one of the most recognisable voices in the international SEO community. Also, one of my favorite people in Search: smart, funny,…

Shaun Elley is the founder of Blue Ox Digital, a paid search agency focused on aligning PPC with real business goals. He helps ecommerce and lead generation companies move beyond surface metrics like ROAS or CPA, improving performance through better tracking, smarter automation and a clear focus on revenue and profitability. Based in Denver,…

Jes Scholz is a growth marketing consultant and SEO futurist, specialising in audience development, digital brand management and smart content distribution. Based in Australia, she works with enterprise brands globally and regularly speaks at leading international conferences. Jes is also a judge for the APAC Search Awards and Friends of Search Awards and a…

Silvia Martin is an independent SEO consultant and founder of Trebole, specialising in international SEO and long-term organic growth. Based in London, she helps brands build sustainable visibility, authority, and trust by aligning SEO strategy, technical SEO, and content. I’ve had the chance to listen to her on a Mujeres en SEO podcast and…

Bengu Sarica is a SaaS SEO Manager and Organic Growth Marketer, specialising in end-to-end SEO for SaaS businesses. She is a BrightonSEO and Search ’n’ Stuff speaker, and a contributor to Search Engine Journal, Search Engine Land, Wix, Moz, Sitebulb, and Advanced Web Ranking. She’s one of those bright, talented professionals who make the…

Faezeh Shafiee is an SEO Content Manager specialising in B2B SaaS, eCommerce, and sustainability. With a background in literature, she combines SEO research, storytelling, and editorial judgment to create content designed for long-term impact in an evolving search landscape. Her first-hand perspective on life in Iran is both important and inspiring, offering a rare…

Brodie Clark is an independent SEO and organic growth consultant based in Melbourne, Australia, specialising in large-scale and complex websites across eCommerce, marketplaces, and publishing. With over 10 years of experience, he previously held senior roles at leading Australian agencies before launching Brodie Clark Consulting in 2019. Brodie is a well-known voice in the…

Mark Williams-Cook is the Director at Candour and the Founder of AlsoAsked, with over 20 years of experience in SEO, search intent and experimentation. He’s widely known for his Core Updates newsletter, unsolicited SEO tips and for cutting through hype with practical, evidence-based thinking. A natural leader who genuinely connects people and helps build…

Josep M Felip is the Founder of Amplfyr and an SEO specialist focused on how AI systems understand and surface content. Based in Brighton, he helps businesses move beyond traditional SEO by prioritising entities, meaning, and visibility across AI-driven search platforms. We’re all really excited to try his new tool! 1. Who is Amplfyr…

Dani (Daniela) Leitner is an SEO and GEO expert specialising in the DACH market (Switzerland, Germany, and Austria). Based near Zurich, she helps companies generate leads and growth by making their websites visible in Google and AI-driven search. She’s the most Spanish Austrian I’ve ever met and I strongly recommend subscribing to her podcast:…