
Clara Soteras is an SEO and digital strategy consultant specializing in news publishers across Spain, Europe, and LATAM. She is Head of Innovation at AMIC, teaches news SEO at universities and business schools, and serves as a judge for international search and journalism awards (ONA, WAN-IFRA, LION). She recently published SEO Playbook for News…

Matt Kohli is the Founder of Fortitude Marketing, a multi-channel growth agency working across SEO, Digital PR, CRO, and Paid Media. With experience spanning in-house roles, agencies, and freelance work, he brings a deeply strategic and commercially focused approach to digital growth. The first time I met Matt was while preparing the Search with…

David Carrasco is a Barcelona-based SEO consultant specialising in growth strategies, content, and organic positioning. Beyond his technical expertise, he stands out as one of those professionals who elevate the room both through the clarity of his talks and the thoughtful, constructive advice he offers to other speakers. Personally, he is one of the…